Welcome to the Tethosphere

About Us

“Marketing is no longer about the stuff that you make, but about the stories you tell.” — Seth Godin

What is Tethos and where did you come from?

The word “Tethos” is a creation derived from “transformation” and “ethos.” It’s our job to take the ethos (character, the soul) of an organization that’s changing the world, and transform and transmit it back into the world in the way that has the clear results you need.

Tethos® was formed by a dream team of creative professionals who each wanted to do more of what matters most: work with fun people to passionately create successful results on projects that make a difference.

This is accomplished by developing an effective strategy, applying brilliant ideas, and producing both digital and print materials that communicate clients’ messages.

Tethos utilizes designers, writers, strategists, brainstorming, name development, branding, web development, print management, and a handful of other serious-sounding terms to simply “get things done” efficiently and effectively.

We feel that web development brings together all elements of an organization’s multi-faceted strategy and brand messaging into one place. That’s why a great website is so difficult to create—which is why websites tend to be our core offering.

Based in Santa Ana, California

Meet the Team →

Jason Niedle

Jason Niedle

Founder & CEO

Jason has a degree in philosophy and is an adjunct Professor at Chapman University School of Communication. He’s been in the design and print business for over 20 years, specializing in layout and typographic design.

Rikard Rodin

Rikard Rodin

Creative Director

Rikard has been in the design industry for more than two decades, working in almost every field directly. He started in a dark room (when those existed), has done offset printing, digital printing, finishing, binding, motion and more.

Maresa Nguyen

Maresa Nguyen

General Manager

Maresa keeps the gears of the office running — and keeps Jason and Rikard working for you, the client. She is always ready to make sure you get what you want when you need it.

Scott Winslow

Scott Winslow

Coding & Support

Scott is our resident jack-of-all-trades when it comes to implementing and troubleshooting your project. He will work to set up your website and will help you with any issues that might arise after it’s done.

Beverley Jarin

Beverley Jarin

Accounting Manager

Born and raised in London—and with 20 years of accounting experience—Beverley keeps the financial house in perfect order.

You’ve probably seen our work

Clients Across Industries →

We’ve worked with clients across industries and across the globe, from boutique juicing brands to one of the largest logistics companies in all of Europe.